Jurnal Ilmiah METHONOMI

Kinerja Keuangan sebagai Pemoderasi Faktor yang Mempengaruhi Nilai Perusahaan

Mon, 01 Jun 2026 00:00:00 +0700

The objective of this study is to analyze the effect of corporate governance specifically board structures and ownership types on firm valuation, with financial performance acting as a moderator. Focusing on 800 non-financial companies on the IDX from 2022 to 2023, 433 firms were selected using a purposive sampling technique. Data analysis via SmartPLS 3.2.9 reveals that among the governance variables, only independent commissioners significantly determine firm value. Other factors, such as board size and ownership distribution, show no substantial effect. Furthermore, financial performance only moderates the link between independent commissioners and firm value, while having no moderating impact on other governance-related variables.

Analisis Kombinasi Faktor Asal Sekolah dan Jurusan Terhadap Pilihan Program Studi Calon Mahasiswa Baru STMIK Kaputama

Lina Arliana Nur Kadim, Suci Ramadani — Fri, 12 Jun 2026 00:00:00 +0700

This study aims to analyze the combined effect of school origin and academic major on study program choices of prospective students, as well as to formulate data-driven admission strategies. The research gap lies in the limited use of historical enrollment data to examine the relationship between educational background and study program selection, particularly in private higher education institutions. This study employs a descriptive quantitative approach with a correlational design using secondary data from 1,462 applicants over five academic years (2021–2026) at STMIK Kaputama. Data were analyzed using descriptive statistics, cross-tabulation, and segmentation analysis. The results indicate a significant relationship between educational background and study program selection. Information Systems emerges as the most preferred program across all segments, while Informatics Engineering is more dominant among vocational graduates with technical backgrounds such as TKJ and RPL. Furthermore, three main segments were identified: academic (SMA), vocational technology (SMK TKJ/RPL), and transition segments (non-technical SMK and MA). The study concludes that student admission strategies should shift from mass marketing to segmented, data-driven approaches to improve effectiveness and institutional competitiveness.

Comparative Analysis of Digital Marketing and Conventional Marketing of NPK Blue Fertilizer Income in PT. XTY Company

Sun, 28 Jun 2026 00:00:00 +0700

Market demand for fertilizers in the agricultural and plantation sectors continues to rise each year, prompting companies to seek efficient marketing methods to reach these markets. The marketing methods for Blue NPK fertilizer implemented by PT. XTY company are digital marketing and conventional marketing. This research focuses on analyzing business feasibility, income share, income comparative, and income comparisons from the marketing of Blue NPK fertilizer. The research was conducted at PT. XTY company in Medan using purposive sampling. The data collected were secondary data, specifically marketing data on Blue NPK fertilizer, obtained through documentation techniques. The study employed quantitative methods, including business feasibility analysis, income share analysis, income comparative, and income comparison analysis using a t-test with Stata 17 software. This research indicates that the business feasibility value of conventional marketing is higher than digital marketing, the percentage of income share for conventional marketing is higher than digital marketing, the percentage of income comparative for conventional marketing is higher than digital marketing, and there is a significant comparison in income between digital and conventional marketing. This research recommends that the company continue to optimize conventional marketing as it is more profitable for the business.

Pengaruh Profitabilitas dan Struktur Modal Terhadap Nilai Perusahaan dengan Skor ESG Katadata Sebagai Variabel Moderasi

Elinal Magfiroh, Mekani Vestari — Sun, 28 Jun 2026 00:00:00 +0700

This study investigates the effect of profitability and capital structure on firm value, with Environmental, Social, and Governance (ESG) serving as a moderating variable in non-financial companies listed on the Indonesia Stock Exchange during the 2023–2024 period. Profitability is measured using Earnings per Share (EPS), capital structure is proxied by the Debt to Equity Ratio (DER), and firm value is measured by Price to Book Value (PBV), while ESG performance is assessed using the ESG Green Katadata score. This research employs secondary data obtained through purposive sampling, resulting in 294 observations that form an unbalanced panel dataset. Panel data regression with a Moderated Regression Analysis (MRA. The findings indicate that EPS does not have a significant effect on firm value, whereas DER and ESG have a negative and significant effect on firm value. ESG does not moderate the relationship between profitability and firm value but strengthens the effect of capital structure on firm value. In addition, firm size has a positive effect, while asset growth has a negative effect on firm value. These results suggest that firm value in the non-financial sector is more strongly influenced by financing decisions and sustainability factors than by short-term earnings performance.

Penilaian Fundamental dalam Pengambilan Keputusan Investasi pada Saham Pertambangan Batubara di Indonesia

Asnahwati Asnahwati, Maretta Selvana Siburian, Jeli Nata Liyas, Khansa Khalisah — Sun, 12 Jul 2026 00:00:00 +0700

This study aims to analyze and compare the Price-to-Earnings Ratio (PER) and Price-to-Book Value (PBV) of PT Bumi Resources Tbk (BUMI) and PT Darma Henwa Tbk (DEWA) stocks to inform investment decision-making. A quantitative approach utilizing a comparative method was employed. The study population consisted of all market ratio data (PBV and PER) contained in the published financial statements of PT Bumi Resources Tbk (BUMI) and PT Darma Henwa Tbk (DEWA). The sample comprised PBV and PER data from the 2020–2024 period, selected via purposive sampling based on the criterion of data completeness throughout the observation period. Secondary data—specifically financial statements and stock prices from 2020 to 2024—were used. Data analysis techniques included descriptive analysis, normality testing, and difference testing using either the independent sample t-test or the Mann-Whitney U test. The results indicate a significant difference in PER between BUMI and DEWA stocks; BUMI exhibited a lower and relatively more stable PER. Conversely, no significant difference was found regarding PBV, with both stocks tending to be undervalued. These findings suggest that PER is more relevant than PBV for investment decision-making. The study implies that BUMI stock is better suited for a value investing strategy, whereas DEWA is more appropriate for a speculative strategy.